Privacy Policy | H. Costenoble GmbH & Co. KG
As of 03.04.2025
Who we are
The data controller responsible in accordance with the purposes of the General Data Protection Regulation (GDPR) of the European Union and other data protection regulations is:
H. Costenoble GmbH & Co. KG Frankfurter Straße 63–69
65760 Eschborn Deutschland 0617393730
How to contact the data protection officer
The designated data protection officer is:
DataCo GmbH Sandstr. 33
80335 München
Germany
+49 89 7400 45840
General information on data processing
On this page, we provide you with information regarding the processing of your personal data on our website.
How we collect and use your personal data will depend on how you interact with us or the services you use. We only collect, use or share your personal data where we have a legitimate purpose and a legal basis for doing so.
What do we mean by ‘legal basis’?
Consent (Art. 6(1) (a) GDPR)– You have given us your consent to process your personal data for the specific purpose we have explained to you. You have the right to withdraw your consent at any time. For further information on how to withdraw consent, please see the ‘Exercising your rights’ subsections in the subsequent sections of this Privacy Policy.
Contract (Art 6(1) (b) GDPR) – We need to use your data to fulfil a contract you have with us. Alternatively, it’s necessary to use your data because we have asked you to, or you have taken yourself, specific steps before entering that contract.
Legal Obligation (Art 6(1) (c) GDPR) – We need to use you’re your data to comply with the law.
Vital Interests (Art 6(1) (d) GDPR) – Processing your data is necessary to protect your vital interests or of another person. For example, to prevent you from serious physical harm.
Public Task (Art 6(1) (e) GDPR) – Using your data is necessary for the performance of a task carried out in the public interest, or because it is covered by a task set out in law, for example, for a statutory function.
Legitimate Interests (Art 6(1) (f) GDPR) – Processing your data is necessary to support a legitimate
interest we or another party has, only where this is not outweighed by your own interests.
Please note where your data is processed under the performance of a contract or for a legal obligation, if you do not provide the data requested, we may be unable to provide you with our app.
Data sharing and international transfers
As explained throughout this Privacy Policy, we use various service providers to help us deliver our services and keep your data secure. When we use these service providers, it is necessary for us to share your personal data with them.
We have agreements in place with all our service providers that we share your data with that oblige them to protect your data.
Where your personal data is shared outside the EU, we ensure that your personal data is given an equivalent level of protection, either because the jurisdiction to which your data is transferred has an ‘adequate’ data protection standard according to the European Commission, or by using another safeguard such as an enhanced contractual agreement, i.e. Standard Contractual Clauses adopted by the European Commission (SCCs).
For example, where we use US service providers, we either rely on SCCs or the EU-US Data Protection Framework, depending on the specific provider. You can request a copy of SCCs we have concluded with our service providers by sending an email to the email address provided in this Privacy Policy.
Your rights
When your personal data is processed, you are a data subject within the meaning of the GDPR and have the following rights:
1. Right of access (Art. 15 GDPR)
You may request the data controller to confirm whether your personal data is processed by them. If such processing occurs, you can request the following information from the data controller:
Purposes of processing
Categories of personal data being processed.
Recipients or categories of recipients to whom the personal data have been or will be disclosed.
Planned storage period or the criteria for determining this period
The existence of the rights of rectification, erasure or restriction or opposition.
The existence of the right to lodge a complaint with a supervisory authority.
If applicable, origin of the data (if collected from a third party).
If applicable, existence of automated decision-making including profiling with meaningful information about the logic involved, the scope and the effects to be expected.
If applicable, transfer of personal data to a third country or international organization.
2. Right to rectification (Art. 16 GDPR)
You have a right to rectification and/or modification of the data, if your processed personal data is incorrect or incomplete. The data controller must correct the data without delay
3. Right to the restriction of processing (Art. 18 GDPR)
You may request the restriction of the processing of your personal data under the following conditions:
If you challenge the accuracy of your personal data for a period that enables the data controller to verify the accuracy of your personal data.
The processing is unlawful, and you oppose the erasure of the personal data and instead request the restriction of their use instead.
The data controller or its representative no longer need the personal data for the purpose of processing, but you need it to assert, exercise or defend legal claims; or
If you have objected to the processing pursuant and it is not yet certain whether the legitimate interests of the data controller override your interests.
4. Right to erasure (“Right to be forgotten”) (Art. 17 GDPR)
If you request from the data controller to delete your personal data without undue delay, they are required to do so immediately if one of the following applies:
Personal data concerning you is no longer necessary for the purposes for which they were collected or processed.
You withdraw your consent on which the processing is based pursuant to and where there is no other legal basis for processing the data.
You object to the processing of the data and there are no longer overriding legitimate grounds for processing, or you object pursuant to Art. 21 (2) GDPR.
Your personal data has been processed unlawfully.
The personal data must be deleted to comply with a legal obligation in Union law or Member State law to which the data controller is subject.
Your personal data was collected in relation to information society services offered pursuant to Art. 8
(1) GDPR.
The right to deletion does not exist if the processing is necessary to exercise the right to freedom of speech and information;
to fulfil a legal obligation required by the law of the Union or Member States to which the data controller is subject, or to perform a task of public interest or in the exercise of public authority delegated to the representative.
for reasons of public interest in the field of public health.
for archival purposes of public interest, scientific or historical research purposes or for statistical purposes.
to enforce, exercise or defend legal claims.
5. Right to data portability
You have the right to receive your personal data given to the data controller in a structured and machine- readable format. In addition, you have the right to transfer this data to another person without hindrance by the data controller who was initially given the data.
6. Right to object
For reasons that arise from your particular situation, you have, at any time, the right to object to the processing of your personal data pursuant to Art. 6 (1) (e) or 6 (1) (f) GDPR; this also applies to profiling based on these provisions.
If the personal data relating to you are processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data in regard to such advertising; this also applies to profiling associated with direct marketing.
7. Right to complain to a supervisory authority
Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority if you consider that the processing of personal data concerning you infringes the GDPR. The supervisory authority to which the complaint has been lodged shall inform the complainant of the status and outcome of the complaint, including the possibility of a judicial remedy under Art. 78 GDPR. A list, of the locally competent supervisory authorities in Germany can be found on the website of the Federal Commissioner for Data Protection at the following
link: https://www.bfdi.bund.de/DE/Service/Anschriften/Laender/Laender-node.html
Data processing when you load our website
1. Description and scope of data processing
Each time our website is accessed, our system automatically collects data and relevant information from the computer system of the calling device.
The following data is collected:
Information about the browser type and the version used
The user’s operating system
The Internet service provider of the user
Date and time of access
Websites from which the user’s system accessed our website
Websites the user’s system accessed through our website
This data is stored in the log files of our system.
2. Purpose of data processing
The temporary storage of the IP address by the system is necessary for the delivery of the website to the computer of the user. For this purpose, the user’s IP address must be kept for the duration of the session.
The storage in logfiles is done to ensure the functionality of the website. The data is also used to optimize the website and to ensure the security of our IT systems. An analysis of the data for marketing purposes does not take place.
3. Legal basis for data processing
The legal basis for the temporary storage of data and logfiles is Art. 6 (1) (f) GDPR.
4. Duration of storage
The data will be deleted as soon as it is no longer necessary for the purpose of its collection. The session is complete when the collection of data for the provision of the website is accomplished.
If the data is stored in log files, this is the case after seven days at the latest. Storage beyond this is possible. In this case, the IP addresses of the users are deleted or alienated so that an assignment of the calling client is not possible.
5. Exercising your rights
The collection of data for the provision of the website and the storage of the data in log files is absolutely necessary for the operation of the website. The user can object to this. Whether the objection is successful is to be determined within the framework of a balancing of interests.
Use of cookies
1. Description and scope of data processing
When you visit our website, we use technical tools for various functions, in particular cookies, which can be stored on your device. When you visit our website for the first time and at any time later, you have the choice of whether you generally permit the setting of cookies or which individual additional functions you would like to select. You can make changes in your browser settings or via our consent manager. Cookies are text files or information in a database that are stored on your hard drive and assigned to the browser you are using so that certain information can be passed to the entity that sets the cookie.
We use technically necessary cookies, which are required for the technical structure of the website. Without these cookies, our website cannot be displayed (completely correctly) or the support functions are not possible.
The following data is stored and transmitted in the technical necessary cookies:
Language settings
Entered search terms
Frequency of page views
Use of website functionalities
We use cookies on our website that are not technically necessary. Technically unnecessary cookies are text files that are not only used for the functionality of the website, but also collect other data.
As a result, the following data will be processed: IP-address
Internet user location
Date and time of the website request
2. Purpose of data processing
The purpose of using technically necessary cookies is to ensure the functionality of our website. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized even after a page change.
We need technical necessary cookies for the following purposes: Storage of language settings
Storage of search queries
Functionality of the website
The use of technically not necessary cookies is carried out for the purpose of improving the quality of our website, its content and thus our reach and profitability. By setting these cookies, we learn how the website is used and can thus constantly optimize our offer. These cookies serve us particularly for the following purposes:
Technisch nicht notwendige Cookies setzen wir ein, um das Nutzungserlebnis auf unserer Website zu verbessern, z. B. durch Analyse des Nutzerverhaltens oder die Einbindung externer Dienste. Diese Cookies helfen uns, unsere Inhalte und Angebote nutzerfreundlicher und zielgerichteter zu gestalten.
3. Legal basis for data processing
The regulations of the Telecommunications Digital Services Data Protection Act (TDDDG) are relevant for the storage of information in the end user’s terminal equipment and/or access to information already stored in the end user’s terminal equipment. If the setting and reading of cookies is technically necessary, this is done to ensure the functionality of our website. In this case, the storage of and access to cookies on your terminal equipment is carried out on the basis of § 25(2)(2) TDDDG. This storage of and access to the information in your terminal equipment serves to facilitate your use of our website and to be able to offer you our services as you have requested. Some functions of our website also do not work without the use of these cookies and could therefore not be offered. The cookies are generally deleted after the session ends (e.g. logging out or closing the browser) or after the expiry of a specified duration. Information on different storage periods for cookies can be found in the following sections of this data protection declaration.
As far as cookies are set that are not technically necessary, this is done on the basis of your expressed consent, which you can provide via the cookie banner. The basis for storing and accessing information in this case is § 25(1) TDDDG in conjunction with. Art. 6(1)(1)(a), Art. 7 GDPR. You can withdraw your consent at any time with effect for the future or subsequently grant it again by configuring your settings for cookies accordingly. Alternatively, you can prevent the storage of cookies by making the appropriate settings in your browser software. Please note that the browser settings you make only affect the browser you are using. If personal data is processed following the storage of and access to the information on your terminal equipment, the provisions of the GDPR are relevant. Information on this can be found in the following sections of this privacy policy.
4. Exercising your rights
You can revoke consent to the use of cookies and manage your consent preferences at any time at the following link: Mit dem erstmaligen Aufruf der Seite www.costenoble.de erscheint am unteren Bildrand ein Cookie-Banner. Mit einem Klick auf Einstellungen können Sie die Cookie-Nutzung anpassen.
Newsletter
1. Description and scope of data processing
You can subscribe to a newsletter on our website free of charge. When subscribing for the newsletter, the data from the input mask is transmitted to us.
We collect the following data from you in order to provide this service: Email address
Last name
First name
Telephone / mobile phone number
IP address of the user’s device
Date and time of registration
Unternehmen
No data will be passed on to third parties in connection with data processing for the dispatch of newsletters. The data will be used exclusively for sending the newsletter.
2. Purpose of data processing
The user’s email address is collected to deliver the newsletter to the recipient.
Additional personal data as part of the registration process is collected to prevent misuse of the services or email address.
3. Legal basis for data processing
The legal basis for the processing of data provided by the user after registration for the newsletter is Art. 6
(1) (a) GDPR if the user has given his consent.
4. Duration of storage
The data will be deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. The user’s email address will therefore be stored as long as the newsletter subscription is active.
The other personal data collected during the registration process is generally deleted after a period of seven days.
5. Exercising your rights
The subscription for the newsletter can be cancelled by the data subject at any time. For this purpose, every newsletter contains an opt-out link.
Through this, it is also possible to withdraw the consent to the storage of personal data collected during the registration process.
Contact via Email
1. Description and scope of data processing
You can contact us via the email address provided on our website. In this case the personal data of the user transmitted with the email will be stored.
The data will be used exclusively for the processing of the conversation.
2. Purpose of data processing
If you contact us via email, this also constitutes the necessary legitimate interest in the processing of the data.
3. Legal basis for data processing
The legal basis for the processing of data transmitted in the course of sending an e-mail is Art. 6 (1) (f) GDPR. Our legitimate interest is to optimally answer your request that you send by e-mail.
If the purpose of the email contact is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) GDPR.
4. Duration of storage
The data will be deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. For personal data sent by email, this is the case when the respective conversation with the user has ended. The conversation ends when it can be concluded from the circumstances that the matter in question has been conclusively resolved.
The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.
5. Exercising your rights
You have the possibility to withdraw consent to the processing of their personal data at any time. If you contact us via email, you can object to the storage of his personal data at any time, by the following means:
Nutzer dieser Webseite können von ihrem Widerspruchsrecht Gebrauch machen und der Verarbeitung ihrer personenbezogenen Daten zu jeder Zeit widersprechen. Wenn Sie eine Berichtigung, Sperrung, Löschung oder Auskunft über die zu Ihrer Person gespeicherten personenbezogenen Daten wünschen oder Fragen bzgl. der Erhebung, Verarbeitung oder Verwendung Ihrer personenbezogenen Daten haben oder erteilte Einwilligungen widerrufen möchten, wenden Sie sich bitte an folgende E-Mail-Adresse: service@costenoble.de
In this case, all personal data stored while establishing contact will be deleted.
Contact form
1. Description and scope of data processing
A contact form is available on our website, which can be used for electronic contact. If you make use of this option, the data entered in the contact form will be transmitted to us and stored.
When sending the message the following data will also be stored: Email address
Last name
First name
Telephone / mobile phone number
Unternehmen, PLZ, Land, Kontaktpräferenz, Betreff, Nachrichtentext
IP address of the user’s device
Date and time
2. Purpose of data processing
The processing of the personal data from the form as well as if you contact us by mail serves us exclusively for the purpose of establishing contact.
The other personal data processed during the sending process serve to prevent misuse of the contact form and to ensure the security of our information technology systems.
3. Legal basis for data processing
The legal basis for the processing of data transmitted while sending an email is Art. 6 (1) (f) GDPR. Our legitimate interest is to provide you with the best possible response to the request you send to us via the contact form. If the purpose of the email contact is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) GDPR.
4. Duration of storage
The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. For the personal data from the contact form and those sent by email, this is the case when the respective conversation with the user has ended. The conversation ends when it can be inferred from the circumstances that the facts in question have been conclusively clarified.
The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.
5. Exercising your rights
If you contact us via the the contact form or via e-mail, you can object to the storage of your personal data at any time, by the following means:
Nutzer dieser Webseite können von ihrem Widerspruchsrecht Gebrauch machen und der Verarbeitung ihrer personenbezogenen Daten zu jeder Zeit widersprechen. Wenn Sie eine Berichtigung, Sperrung, Löschung oder Auskunft über die zu Ihrer Person gespeicherten personenbezogenen Daten wünschen oder Fragen bzgl. der Erhebung, Verarbeitung oder Verwendung Ihrer personenbezogenen Daten haben oder erteilte Einwilligungen widerrufen möchten, wenden Sie sich bitte an folgende E-Mail-Adresse: service@costenoble.de
In this case, all personal data stored while establishing contact will be deleted.
Application via Email
1. Description and scope of data processing
You can send us your application via email. We process your email address and the information you provide in the email.
2. Purpose of data processing
The processing of personal data from the application form serves us solely to process your application.
3. Legal basis for data processing
The legal basis for the processing of the data is the initiation of the contractual relationship at the request of the data subject, Art. 6 (1) (b) Alt. 1 GDPR and § 26 (1) BDSG (Federal Act of Dataprotection).
4. Duration of storage
After completion of the application procedure, the data will be stored for up to 6 months. Your data will be deleted after 6 months at the latest. In the event of a legal obligation, the data will be stored within the framework of the applicable provisions.
Corporate web profiles on social networks
YouTube:
YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, United States
On our company profile we provide information and offer Youtube users the possibility of communication. If you carry out an action on our Youtube company profile (e.g. comments, contributions, likes etc.), you may make personal data (e.g. clear name or photo of your user profile) public. However, as we generally or to a large extent have no influence on the processing of your personal data by Youtube, we cannot make any binding statements regarding the purpose and scope of the processing of your data.
Our corporate profile in social networks is used for communication and information exchange with (potential) customers. We use the company’s profile for: Unser Unternehmensauftritt in sozialen und beruflichen Netzwerken wird für Kommunikation und Informationsaustausch mit (potenziellen) Kunden genutzt.
Publications on the company profile can contain the following content: Information about products
Information about services
Contact with customers
Every user is free to publish personal data.
As far as we process your personal data in order to evaluate your online behavior, to offer you sweepstakes or to conduct lead campaigns, this is done on the basis of your express declaration of consent, Art. 6 (1) (a), Art. 7 GDPR. The legal basis for processing personal data for the purpose of communicating with customers and interested parties is Art. 6 (1) (f) GDPR. Thereby, our legitimate interest is to answer your request optimally or to be able to provide the requested information. If the aim of contacting you is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) GDPR.
The data generated on the company profile are not stored in our own systems.
You can object at any time to the processing of your personal data that we collect within the framework of your use of our corporate web profiles and assert your rights as a data subject mentioned the “Your rights” section of this privacy policy. Please send us an informal email to service@costenoble.de. For further information on the processing of your personal data by Youtube and the corresponding objection options, please click here:
YouTube: https://policies.google.com/privacy?gl=DE&hl=en
Use of corporate profiles in professionally oriented networks
1. Scope of data processing
We use corporate profiles on professionally oriented networks. We maintain a corporate presence on the following professionally oriented networks:
LinkedIn
XING
On our site we provide information and offer users the possibility of communication.
The corporate profile is used for job applications, information, public relations, and active sourcing.
We do not have any information on the processing of your personal data by the companies jointly responsible for the corporate profile. Further information can be found in the privacy policy of:
LinkedIn:
https://www.linkedin.com/legal/privacy-policy XING:
If you carry out an action on our company profile (e.g. comments, contributions, likes etc.), you may make personal data (e.g. clear name or photo of your user profile) public.
2. Legal basis for data processing
The legal basis for the processing of personal data for the purpose of communication with customers and interested parties is Art. 6 (1) (f) GDPR. Our legitimate interest is to answer your request optimally or to be able to provide the requested information. If the aim of contacting you is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) GDPR.
3. Purpose of the data processing
Our corporate web profile serves to inform users about our services. Every user is free to publish personal data.
4. Duration of storage
The data generated on the company profile are not stored in our own systems.
5. Exercising your rights
You can object at any time to the processing of your personal data that we collect within the framework of your use of our corporate web profiles and assert your rights as a data subject mentioned the “Your rights” section of this privacy policy.Please send us an informal email to the email address stated in this privacy policy.
You can find further information on objection and removal options here:
LinkedIn:
https://www.linkedin.com/legal/privacy-policy XING:
Hosting
The website is hosted on servers of a service provider commissioned by us. Our service provider is:
The servers automatically collect and store information in so-called server log files, which your browser automatically transmits when you visit the website. The stored information is:
Information about the browser type and the version used
The user’s operating system
The Internet service provider of the user
Date and time of access
Websites from which the user’s system accessed our website
Websites the user’s system accessed through our website
This data will not be merged with other data sources. The data is collected on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of his website – and server log files are therefore recorded.
The server of the website is geographically located in Germany.
Geotargeting
We use the IP address and other information provided by the user (e.g. the postal code used for registration or ordering) to approach regional target groups (so-called “geotargeting”).
The regional target group approach is used, for example, to automatically display regional offers or advertisements that often are more relevant to users. The legal basis for the use of the IP address and any other information provided by the user (e.g. postal code) is Art. 6 (1) (f) GDPR, based on our legitimate interest in ensuring a more precise target group approach and thus providing offers and advertising with greater relevance for our users.
Part of the IP address and the additional information provided by the user (e.g. postal code) are merely processed and not stored separately.
You can prevent geotargeting by, for example, using a VPN or proxy server that prevents accurate localisation. In addition, depending on the browser you are using, you can also deactivate a location localisation in the corresponding browser settings (as far as this is supported by the respective browser).
We use geotargeting on our website for the following purposes: Advertising
Ländercodevoreinstellung
Content delivery networks
Google Cloud CDN
1. Description and scope of data processing
On our website we use functions of the content delivery network Google Cloud CDN of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (Hereinafter referred to as Google Cloud CDN). A Content Delivery Network (CDN) is a network of regionally distributed servers connected via the Internet to deliver content, especially large media files such as videos. Google Cloud CDN provides web optimization and security services that we use to improve the load times of our website and to protect it from misuse.
When you visit our website, a connection to the servers of Google Cloud CDN is established, e.g. to retrieve content. This allows personal data to be stored and evaluated in server log files, the user’s activity (e.g. which pages have been visited) and device and browser information (e.g. IP address and operating system). Further information on the collection and storage of data by Google Cloud CDN can be found here: https://policies.google.com/privacy?hl=en
2. Purpose of data processing
Google Cloud CDN features are used to deliver and accelerate online applications and content.
3. Legal basis for data processing
The data is collected on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of his website – and server log files are therefore recorded.
4. Duration of storage
Your personal information will be retained for as long as necessary to fulfil the purposes described in this Privacy Policy or as required by law.
5. Exercising your rights
Information about objection and removal options regarding Google Cloud CDN can be found at: https://policies.google.com/privacy?hl=en
Integrated third-party services
We use various service providers to deliver the service we offer through the app.
Generally, where such services are essential to providing the basic service offered by the website, we have a legitimate interest in sharing your data with the relevant service providers in order to provide the relevant website service.
Where such services are required for additional services, enhanced functionalities, or additional purposes, your personal data will only be transferred to service providers if you provide consent.
You can manage your consent preferences at any time here: Mit dem erstmaligen Aufruf der Seite www.costenoble.de erscheint am unteren Bildrand ein Cookie-Banner. Mit einem Klick auf Einstellungen können Sie die Cookie-Nutzung anpassen.
Use of Google AdWords
- Scope of processing of personal data
We use Google AdWords of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and its representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). With this service we place advertisements. Google places a cookie on your computer. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and operating system), data about the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data from advertising partners (in particular pseudonymised user IDs).
Further information on the collection and storage of data by Google can be found here: https://policies.google.com/privacy?hl=en-GB
- Purpose of data processing
We only obtain knowledge of the total number of users who have responded to our advertisement. We will
not share any information that could be used to identify you. The use does not serve the traceability.
- Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1)
(a) GDPR.
- Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.
- Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can prevent the collection and processing of your personal data by Google by preventing the storage of cookies from third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.com
Further information on objection and removal options against Google can be found at: https://policies.google.com/privacy?gln=EN&hl=en
Google Analytics 4
- Description and scope of data processing
We use Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: Google).
Google Analytics examines, among other things, how website visitors use our site. Google sets cookies on your terminal device. During the visit, user behaviour is recorded in the form of “events”. As a result, personal data can be stored and analysed, including:
First visit to the website
Interaction with the website, usage path
Clicks on external links
Video usage
File downloads
Advertising impressions and clicks
Scroll behaviour (if to end of page)
Searches on the website
Language selection
Page visits
Location (region)
Your IP address (in shortened form)
Technical information about your browser and the end devices you use (e.g. language setting, screen resolution)
Your internet provider
Referrer URL
We use the User ID feature. User ID allows us to assign a unique, persistent ID to one or more sessions (and the activities within those sessions) and analyse user behaviour across devices.
We use Google Signals. This captures additional information in Google Analytics about users who have personalised ads enabled (interests and demographics) and ads can be delivered to these users in cross- device remarketing campaigns.
By default, GA 4 has IP address anonymisation enabled. This means that your IP address is shortened by Google within the member states of the European Union or other contracting states to the Agreement on the European Economic Area. Exceptionally, only in rare cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google states that the IP address transmitted by your browser will not be merged with other Google data within the scope of Google Analytics.
You can obtain further information on the processing of data by Google here: https://policies.google.com/privacy
- Purpose of the data processing
We use GA 4 to evaluate the use of our online presence and to generate reports about the activities on our website. The reports are used to analyse the performance of our website and to target advertising to those people who have already expressed an initial interest by visiting our site.
- Legal basis for the processing of personal data
The legal basis for the processing of the users’ personal data is, in principle, the user’s consent in accordance with Art. 6(1) (a) GDPR.
- Duration of the storage
After 2 months your personal data will be deleted. This deletion takes place automatically once a month.
- Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until the revocation.
You can find further information on objection and removal options vis-à-vis Google at: https://policies.google.com/technologies/partner-sites
You can also prevent the collection of data generated by the cookie and related to your use of the online presence (incl. your IP address) by Google, as well as the processing of this data by Google, by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout? hl=de
You can deactivate the use of your personal data by Google using the following link: https://adssettings.google.de
Use of Google Ads Remarketing
- Scope of processing of personal data
We use Google Ads Remarketing of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and its representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). Google Remarketing is used for the renewed addressing of visitors to the online presence for advertising purposes via Google Ads ads. Google Ads Remarketing can be used to create target groups (“similar target groups”) who, for example, have visited certain pages. This makes it possible to identify the user on other online presences and to display targeted advertising. Google places a cookie on the user’s computer. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and operating system), data about the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data from advertising partners (in particular pseudonymised user IDs).
Further information on the collection and storage of data by Google can be found here: https://policies.google.com/privacy?hl=en-GB
- Purpose of data processing
The purpose of processing personal data is to specifically address a target group. The cookies stored on the user’s terminal device recognise the user when visiting an online presence and can therefore display advertisements in line with the user’s interests.
- Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1)
(a) GDPR.
- Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.
- Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You may prevent the collection and processing of your personal data by Google by preventing the storage of cookies by third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser. your IP address) to Google and to prevent the processing of this data by Google by downloading and installing the browser plug-in available under the following link:
With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.com
Further information on objection and removal options against Google can be found at: https://policies.google.com/privacy?hl=en-GB
Use of Google Maps
- Scope of processing of personal data
We use the online map service Google Maps of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and the representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). We use the Google Maps plugin to visually display geographical data and embed it on our online presence. Through the use of Google Maps on our online presence, information about the use of our online presence, your IP address and addresses entered with the route plan function are transmitted to a Google server and stored there.
Further information on the collection and storage of data by Google can be found here: https://policies.google.com/privacy?hl=en-GB
- Purpose of data processing
The use of the Google Maps plug-in serves to improve user friendliness and an appealing presentation of our online presence.
- Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1)
(a) GDPR.
- Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law.
- Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can prevent the collection and processing of your personal data by Google by preventing the storage of cookies from third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.com
Further information on objection and removal options against Google can be found at: https://policies.google.com/privacy?hl=en-GB
Use of Google ReCaptcha
- Scope of processing of personal data
We use Google ReCaptcha of the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and the representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland. The purpose of this tool is to verify that a data entry is compliant and has not been performed by a bot by analyzing and authenticating the behavior of an online presence visitor with respect to various characteristics. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular mouse movements and which elements were clicked on) and device and browser information (in particular time, IP address and operating system).
The data will not be associated with any data that may be collected or used in connection with the parallel use of authenticated Google services such as Gmail.
For more information about the collection and storage of data by Google, please visit: https://policies.google.com/privacy?hl=en-GB
- Purpose of data processing
The use of Google ReCaptcha serves to protect our online presence from misuse.
- Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1)
(a) GDPR.
- Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.
- Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can prevent the collection and processing of your personal data by Google by preventing the storage of cookies from third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
With the following link you can deactivate the use of your personal data by Google:https://adssettings.google.com
Further information on objection and removal options against Google can be found at: https://policies.google.com/privacy?hl=en-GB
Use of Google Webfonts
- Scope of processing of personal data
We use Google web fonts of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and its representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). The web fonts are transferred to the browser’s cache when the page is called up in order to be able to use them for the visually improved display of various information. If the browser does not support Google Web Fonts or does not allow access, the text will be displayed in a default font. When the page is accessed, no cookies are stored for the online presence visitor. Data transmitted in connection with the page view is sent to resource-specific domains such
as https://fonts.googleapis.com or https://fonts.gstatic.com. It may be used to store and analyse personal data, in particular user activity (in particular which pages have been visited and which elements have been clicked on) and device and browser information (in particular IP address and operating system).
The data will not be associated with any data that may be collected or used in connection with the parallel use of authenticated Google services such as Gmail.
For more information about the collection and storage of data by Google, please visit: https://policies.google.com/privacy?hl=en-GB
- Purpose of data processing
The use of Google Webfonts serves an appealing representation of our texts. If your browser does not
support this feature, a standard font will be used by your computer to display it.
- Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1)
(a) GDPR.
- Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.
- Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can prevent the collection and processing of your personal data by Google by preventing the storage of cookies from third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.com
Further information on objection and removal options against Google can be found at: https://policies.google.com/privacy?hl=en-GB
Use of LinkedIn
- Scope of processing of personal data
We use functions of the network LinkedIn. The provider is LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Irland (Hereafter referred to as LinkedIn). Each time you access one of our pages that contains LinkedIn functions, a connection is established to LinkedIn servers. LinkedIn will be informed that you have visited our website with your IP address. If you click the LinkedIn “Recommend” button and are logged into your LinkedIn account, LinkedIn will be able to associate your visit to our website with you and your user account. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on) and device and browser information (in particular the IP address and the operating system).
We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by LinkedIn. For more information on LinkedIn’s collection and storage of data, please visit:
- Purpose of data processing
The use of the LinkedIn Plugin serves the usability of our online presence.
- Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1)
(a) GDPR.
- Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.
- Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can prevent LinkedIn from collecting and processing your personal data by preventing the storage of third-party cookies on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser. Furthermore, the transmission may be prevented by logging out of your LinkedIn account before accessing our website.
The following links will allow you to deactivate the use of your personal data by LinkedIn: https://www.linkedin.com/psettings/guest-controlsy
For further information on the possibilities of objection to and removal from LinkedIn, please visit:
Use of MailChimp
- Scope of processing of personal data
We use the service provider MailChimp of The Rocket Science Group, LLC, 512 Means Street, Suite 404, Atlanta, GA 30318, USA (Hereinafter referred to as MailChimp) to send our newsletter. MailChimp is a provider for email marketing and enables us to communicate directly with potential customers via email newsletters. If you register for the newsletter, the data you enter when registering for the newsletter will be transferred to MailChimp and stored there. This allows further personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked) and device and browser information (in particular the IP address and operating system).
Therefore your data will also be stored by MailChimp. Your data will not be passed on to third parties to receive the newsletter and MailChimp does not have the right to pass on your data. After registration MailChimp will send you an email to confirm your registration. In addition, MailChimp offers various analysis options on how the sent newsletters are opened and used, e.g. how many users an email was sent to, whether emails were rejected and whether users unsubscribed from the list after receiving an email.
Further information on the collection and storage of data by MailChimp can be found here: https://MailChimp.com/legal/privacy/
- Purpose of data processing
The personal data collected during registration for the newsletter will be used exclusively for sending our newsletter, possibly for invitations to events and, if you are already our customer, for our customer e-mail. Furthermore, subscribers to the newsletter could be informed by e-mail if this is necessary for the operation of the newsletter service or registration in this respect, as might be the case in the event of changes to the newsletter offering or changes to the technical conditions.
- Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1)
(a) GDPR.
- Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law. In addition, you can contact MailChimp and request the deletion of your data.
- Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
Your consent to the storage of the data, as well as their use for the dispatch of the newsletter by MailChimp can be revoked at any time. You can exercise your right of withdrawal at any time by sending an email to MailChimp or by clicking on the link provided in each newsletter.
Further information on objection and removal options against MailChimp can be found at: https://MailChimp.com/legal/privacy/
Use of WPML
- Scope of processing of personal data
We use WPML of OnTheGoSystems Limited, 22/F 3 Lockhart Road, Wanchai, Hong Kong (Hereinafter referred to as WPML). WPML is a multilingual plugin for WordPress. We use WPML to present our online presence in different languages. When you visit our online presence, WPML stores a cookie on your device to store the language setting you have selected. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on) as well as device and browser information (in particular the IP address and the operating system).
Further information on the collection and storage of data by WPML can be found here: https://wpml.org/de/documentation-3/privacy-policy-and-gdpr-compliance/
Purpose of the data processing of personal data
The use of WPML serves to be able to represent our online presence multilingually.
- Legal basis for the processing of personal data
The legal basis for data processing is Art. 6 (1) (f) GDPR. Our legitimate interest lies in addressing visitors to our online presence in their native language.
- Duration of storage
WPML stores cookies on your terminal. You can find information on the storage duration of cookies at: https://wpml.org/documentation/privacy-policy-and-GDPR-compliance
- Exercising your rights
You can prevent WPML from collecting and processing your personal data by preventing the storage of third- party cookies on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser, or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
You can find further information on objection and removal options against WPML at: https://wpml.org/de/documentation-3/privacy-policy-and-gdpr-compliance/
Use of Font Awesome
- Scope of processing of personal data
We use fonts from Font Awesome, a service of Fonticons, Inc., 6 Porter Road, Apartment 3R, Cambridge, MA 02140, USA (Hereinafter referred to as Font Awesome). The fonts are transferred to the browser’s cache when the page is called up in order to be able to use them for the visually improved display of various information. Personal data may be stored, transmitted and evaluated, in particular device and browser information (in particular the IP address and operating system).
If the browser does not support or prevent access to Font Awesome, the text will be displayed in a standard font.
When you visit the site, Font Awesome will not accept cookies
For further information on the collection and storage of data by Font Awesome, please visit: https://origin.fontawesome.com/privacy
- Purpose of data processing
The use of Fontawesome serves an appealing representation of our texts.
- Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1)
(a) GDPR.
- Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law.
- Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can prevent Font Awesome from collecting and processing your personal data by preventing the storage of third-party cookies on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser, or by using a script blocker such as Font Awesome’s “Do Not Track” function.B. Install NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
For more information on how Font Awesome can be challenged visit: https://origin.fontawesome.com/privacy
Use of Google Tag Manager
- Scope of processing of personal data
We use the Google Tag Manager (https://www.google.com/intl/de/tagmanager/) of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and its representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). With Google Tag Manager, tags from Google and third-party services can be managed and bundled and embedded on an online presence. Tags are small code elements on an online presence that are used, among other things, to measure visitor numbers and behavior, capture the impact of online advertising and
social channels, use remarketing and targeting, and test and optimize online presences. When a user visits the online presence, the current tag configuration is sent to the user’s browser. It contains statements about which tags are to be triggered. Google Tag Manager triggers other tags that may themselves collect data.
You will find information on this in the passages on the use of the corresponding services in this data protection declaration. Google Tag Manager does not access this data.
For more information about the Google Tag Manager, please
visit https://www.google.com/intl/de/tagmanager/faq.html and see Google’s privacy policy: https://policies.google.com/privacy?hl=en
- Purpose of data processing
The purpose of the processing of personal data lies in the collected and clear administration as well as an efficient integration of the services of third parties.
- Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1)
(a) GDPR.
- Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law. Advertising data in server logs is anonymized by Google’s own statements to delete parts of the IP address and cookie information after 9 and 18 months respectively.
- Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You may prevent the collection and processing of your personal data by Google by preventing the storage of cookies by third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser. You can also prevent the collection of data generated by the cookie and related to your use of the online presence (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link:
With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.de
Further information on objection and removal options against Google can be found at: https://policies.google.com/privacy?gl=EN&hl=en
Use of LinkedIn Analytics
- Scope of processing of personal data
We use the LinkedIn Analytics service of LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (hereinafter referred to as LinkedIn). Through the use of LinkedIn Analytics, pseudonymized user profiles are created. The profiles are used to analyse user behavior and to optimize our services. The following data will be processed:
- Operating System Information
- Device ID
- Internet Service Provider
- IP Address
- Referrer URL
- Browser Information
Further information on the collection and storage of data by LinkedIn can be found here: https://www.linkedin.com/legal/privacy-policy
- Purpose of data processing
The processing of users’ personal data by LinkedIn Analytics enables us to analyse the browsing behaviour of our users. By evaluating the data obtained, we are able to compile information on the use of the individual components of our offer. This helps us to constantly improve our online presence and in this context also to increase user friendliness
- Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1)
(a) GDPR.
- Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this privacy policy or as required by law.
- Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can prevent LinkedIn from collecting and processing your personal data by preventing the storage of third-party cookies on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
With the following link you can deactivate the use of your personal data by LinkedIn: https://www.linkedin.com/help/linkedin/answer/62931/manage-advertising-preferences
For more information on opposition and removal options against LinkedIn, please visit: https://www.linkedin.com/legal/privacy-policy
Use of LinkedIn Insight Tag
- Scope of processing of personal data
We use functionalities of the marketing plugin LinkedIn Insight Tag from LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Irland (hereinafter referred to as LinkedIn).
The plugin allows us to obtain information about the website visitors and maintain detailed campaign reports.
In particular, the following personal data is processed by LinkedIn:
- URL
- Referrer URL
- IP address shortened or hashed
- Device and browser properties (User Agent) and timestamps.
Cookies from LinkedIn are stored on your end device. Further information about the cookies used can be found here:
LinkedIn does not share any personally identifiable information with us, but only provides aggregated audience reports and advertisements. LinkedIn also offers a remarketing feature that allows us to display targeted personalized advertising outside of our website without revealing your identity.
For more information on how LinkedIn processes the data, please click here: https://www.linkedin.com/legal/privacy-policy
- Purpose of data processing
We use LinkedIn Insight Tag to collect information about visitors to our website.
- Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1)
(a) GDPR.
- Duration of storage
The direct identifiers of members will be removed within seven days in order to pseudonymize the data. These remaining pseudonymized data will then be deleted within 180 days.
- Exercising your rights
You have the right to revoke your data protection declaration of consent at any time. Revocation of your consent does not affect the legality of the processing that has taken place on the basis of your consent until revocation.
You can prevent LinkedIn from collecting and processing your personal information by preventing third- party cookies from being stored on your computer, by using the “Do Not Track” function of a supporting browser, by disabling the execution of script code in your browser, or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
For further information on objection and removal options against Linked Insight Tag, please visit: https://www.linkedin.com/legal/privacy-policy
Use of Active Campaign
- Scope of Processing of Personal Data
We use Active Campaign, a customer experience automation platform provided by ActiveCampaign, LLC, located at 1 North Dearborn Street, 5th Floor, Chicago, IL 60602, USA. Active Campaign specializes in email marketing, marketing automation, sales automation, and CRM (customer relationship management). It processes data including subscriber activity (such as email opens, clicks, and interactions), as well as device and browser information of the subscribers. This data collection is crucial for us to optimize our email campaigns, personalize customer experiences, and effectively manage customer interactions and relationships.
- Purpose of Data Processing
The primary purpose of using Active Campaign is to enhance our marketing and communication efforts. By analyzing subscriber interactions with our marketing materials, we can tailor our content, streamline communication strategies, and improve overall engagement with our audience. This helps us maintain relevancy and efficacy in our marketing and customer relationship endeavors.
- Legal Basis for the Processing of Personal Data
The processing of personal data through Active Campaign is based on the user’s given consent in accordance with Art. 6 (1) (a) GDPR.
- Duration of Storage
The personal data collected through Active Campaign is retained as long as necessary for effective marketing, communication, and customer relationship management. The retention period is determined by ongoing customer engagement and the necessity for data in our marketing and CRM activities. Data is securely deleted or anonymized when it is no longer required for its intended purposes, or when a user opts out or withdraws consent.
- Exercising Your Rights
You have the right to withdraw your consent to marketing communications and data processing under data protection law at any time. Withdrawing your consent does not impact the lawfulness of processing based on consent prior to its withdrawal. You can opt out of our marketing communications and prevent the processing of your personal data by Active Campaign by using the unsubscribe options in our emails or by modifying your preferences in your account settings.
Integration of third-party services via external service providers
1. Description and scope of data processing
We integrate certain plugins on our website via external service providers in the form of content delivery networks. When you access our website, a connection is established to the servers of the providers used by us to retrieve content and store it in the cache of the user’s browser. This allows personal data to be stored and evaluated in server log files, in particular device and browser information (e.g. IP address and operating system). We use the following services:
Bootstrap CDN
CookieHub
2. Purpose of data processing
The use of the functions of these services serves the delivery and acceleration of online applications and content.
3. Legal basis for data processing
This data is collected on the basis of Art. 6 (1) (f) GDPR. The website operator has a justified interest in the technically correct presentation and optimization of the website.
4. Duration of storage
Your personal information will be retained for as long as necessary to fulfil the purposes described in this
Privacy Policy or as required by law.
5. Exercising your rights
You can find further information on objection and removal options regarding StackPath at: https://www.bootstrapcdn.com/privacy-policy/
You can find further information about objection and removal options regarding CookieHub at: https://policies.google.com/privacy?hl=de&gl=de
This privacy policy has been created with the assistance of DataGuard.